Director of Marketing Communication市场传讯总监

1. Conduct Media Calls 传媒拜访
1.1 Regularly conduct proactive media calls to bring to the media the latest information related to hotel promotions and other activities.
定期与媒体联络，主动给予酒店的最新资料及促销和其它活动资料。
1.2 Conduct the media calls in a systematic manner by planning in advance according to the set guidelines and business need.
根据业务需要有系统和计划的联络媒体。
1.3 All media call activities are to be properly documented for future reference and submitted to DOM for review.
所有媒体拜访活动需适时的存档，以便将来查看，并需递交市场总监查看。
1.4 Ensure all enquires are handled promptly and efficiently.
确保迅速而有效的跟进所有查询。
1.5 Be proactive in pursuing opportunities for hotel promotions.
主动寻求酒店推广机会。
1.6 Responsible for planning and organizing media events.
筹划组织媒体宴会。
2. Press Release 新闻发布
2.1 To compile and update the press release distribution list.
完成和更新新闻稿分发名单。
2.2 Prepare press release on any hotel promotions and special events or activities and forward to respective media.
准备酒店推广、宴会或活动新闻稿，并发送给媒体。
2.3 Coordinate with local / overseas media to provide information on property promotions and events for featuring in both domestic and international publications.
与本地/海外媒体合作，提供酒店推广宴会资料给国内外的出版刊物。
3. Hotel promotions 酒店宣传
3.1 Participate in the planning and coordination of all hotel promotions.
参与酒店所有推广活动的计划和运作。
3.2 Closely work with F&B on all regular promotions and promotional idea.
与餐饮部紧密合作，对所有日常的推广和推广思路进行讨论。
3.3 In charge of the hotel promotional database and responsible for updating the database.
负责管理酒店推广数据，并更新数据。
4. Brochures and Promotional Materials 酒店小册子及宣传资料
4.1 Responsible for the design and production of all hotel promotional materials in adherence with the hotel guidelines.
依照酒店的标准，负责设计和生产所有的酒店宣传材料。
4.2 In charge of any photo shooting for promotional purposes。
负责任何有关酒店推广照片的拍摄。
4.3 To ensure that all designs of brochures, flyers, posters and advertising are done accordingly to the hotel guidelines and standards.
确保所有宣传小册子、传单、海报及广告的设计都符合酒店的指导标准。
4.4 To walk through the hotel at least once daily to make certain that all display of the hotel promotional materials are placed properly and are accordingly to the hotel guidelines.
每天最少一次巡视酒店内放置的宣传资料，确保都根据酒店规定适当的摆设。
4.5 In charge of the distribution of all promotional materials and constantly review the current distribution channels and come up with new ideas for enhancement.
负责分配的所有宣传材料，并不断审查现行的分销渠道及提出新的思路。
5. Budget Control 预算控制
5.1 Responsible for controlling the cost incurred for all design and production of promotional materials and advertising to avoid any over-spending.
负责控制所有设计生产的宣传材料和广告的费用，避免任何超支。
5.2 Monthly update on the actual expenses for record purposes and put together justification for any variance.
每月定期更新实际公费开支以作记录，统一在一起以分辨差异。
6. Hotel Image 酒店形象
6.1 Assist the hotel management in maintaining a positive image of the hotel.
协助酒店管理，维持酒店积极正面的形象。
6.2 Act as the key contact person of the hotel for all media.
作为酒店和所有媒体间的桥梁。
6.3 Responsible for the controlling of any use of the hotel premises for any professional filming or photo shooting arranged by outsiders.
负责控制使用酒店的处所进行任何专业拍摄或照片拍摄的安排。
6.4 Ensure all information related to the hotel is up to date in both external and internal publications and websites.
确保所有目前为止的相关酒店每部和外部的出版物和网站的信息。
7. Train and develop other sales associates 培训及发展其他员工
7.1 Coach and counsel associates to ensure timely rectification of performance.
锻炼和管理员工确保及时地进行业绩调整。
7.2 Derive own SMART development plan fortify strengths and overcome weaknesses. (SMART = Specific, Measurable, Achievable, Realistic and Timely)
运用自我的SMART发展计划进行扬长避短。
7.3 Assist in arranging training for other associates and be active in sharing experiences with others.
协助安排其他员工的培训，并积极参与和分享经验。
7.4 Assist in reviewing the operation procedures regularly and make recommendations on changes to LSOPs.
协助进行日常的运作程序回顾，对LSOPs的提出调整建议。
8. Prepare periodic reports 准备定期报表
8.1 Prepare monthly report and other reports according to business needs.
根据业务需要准备每月报告和其他报告。
9. Office Etiquette & Business Ethics 办公室及商务礼仪礼貌
9.1 Ensure that all associates in the department are properly dressed in uniforms or business attire and the general appearance are according to the hotel standard.
确保部门同事的仪容仪表，着装都符合酒店的标准。
9.2 Conducting business accordingly to the hotel guidelines and local law
按照酒店方针和本地法律来执行商业销售活动。
9.3 Compliance to the standards set up for the Marketing operation including telephone handling, punctuality, hotel rules, regulations and LSOPs.
按照标准维护市场部的运作，包括电话礼仪、按时上班、酒店规定、员工手册和LSOPs。