高级销售经理 Senior Sales Manager

1.Manages larger, focus accounts or special segments.
管理重要客户或者重点区域。
2.Identifies new or existing markets/accounts that meet property sales
strategy.
开发适合酒店战略需要的新客户或市场。
3.Develops a sales plan to generate business from identified
markets/accounts
制定销售计划 ，从所负责客户及市场中获得生意。
4.Determines the account’s needs, Marriott’s objectives, and marketing
activities of each assigned market/account.
确认客户的需求、万豪的目标，以及细分市场/客户的战略。
5.Drives/manages account transient, group and catering production through
improved customer loyalty by excellent account management.
通过有效的客户管理，提高客户忠诚度及散客、团队及会议的产量。
6.Negotiates transient rates for assigned accounts.
与客户商讨公司散客价。
7.Prospects new business through phone solicitation, outside sales calls,
customer visits to the hotel, trade shows, sales blitzes, direct mail,
newspaper/journal research and other customer interaction or research.
通过电话咨询、销售拜访、接待客户来访、旅游展会、新闻媒体、市场调查等多 种手段拓展新客户。
8.Develops marketing intelligence: new product ideas, competition
activities, new customer trends and performance.
获取市场情报：如新的项目、竞争对手的活动、市场动向及表现。
9.Sells the benefits of the Sales Centre/property sales and event
management.
向客户推销宴会销售及服务所带来的价值。
10.Strives to meet measurable targets and goals, as assigned for individual
and team.
努力达成个人及团队的目标（可测量）。
11.Implements training programs to improve sales efficiency and staff
development.
参加培训课程，提高销售业绩及技能。
12.Directs the activities of the proactive team.
管理销售团队日常工作。
13.Understands the overall market - competitors’ strengths and weaknesses, economic
trends, supply and demand etc. and knows how to sell against them.
了解整个市场的情况汇报- 竞争对手的优势及缺点， 经济趋势，供需关系以及如何去应对以上情况。
14.Conducting business according to the Marriott, hotel guidelines and
local law.
开展商业活动时须遵守万豪集团和西安浐灞艾美酒店的各项政策程序以及当地法律法规。